LFA PR is a communications firm that helps organizations build their brands using strategies that inform, engage and inspire action.
We are experts in all aspects of marketing and public relations, from designing comprehensive marketing communications plans to garnering media attention to implementing effective marketing campaigns. And beyond.
Since launching in 2007, our track record includes helping emerging businesses connect with new customers via new media and traditional marketing campaigns;
telling important stories about arts, education and health in Chicago and national media outlets; generating interest in and increasing attendance for a business group's events; and creating buzz for a nationally known comedian.
If you're looking for a partner to creatively, effectively and strategically engage your audiences, please contact us.
Contact
E: lfa(at)lfapr.com
Ph: 773.960.1908
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Services
Strategic communications planning: It all starts with an integrated plan that articulates key messages, identifies target audiences and lays out creative actions. LFA PR gets in on the ground floor to develop a comprehensive plan of action, from employee messaging to media to marketing to events to grassroots community outreach.
Media outreach: Whether it's broadcast, print, blogs or ethnic/community press, LFA PR specializes in using media to talk to all the right audiences.
Social networking: Building from personal and professional expertise, LFA PR can create (or expand) a social media presence that helps start conversations, builds relationships and doesn't waste time, energy or money.
Community outreach: Sometimes the biggest impact comes from cultivating relationships and spreading the word at the grassroots level. LFA PR can develop a thoughtful and effective strategy.
Communications and media training: LFA PR can customize training to get everyone singing from the same song sheet, from employees to board members to senior leadership. And, we make camera-ready even the most reluctant spokesperson to ensure that your message gets delivered.
Marketing materials: LFA PR makes those 'key messages' real by creating brochures, web content, fact sheets and other materials that your audiences will actually read and use.
Event planning/management: Big or small, successful events require careful planning, creative ideas and excellent execution, all of which LFA PR provides.
Media outreach: Whether it's broadcast, print, blogs or ethnic/community press, LFA PR specializes in using media to talk to all the right audiences.
Social networking: Building from personal and professional expertise, LFA PR can create (or expand) a social media presence that helps start conversations, builds relationships and doesn't waste time, energy or money.
Community outreach: Sometimes the biggest impact comes from cultivating relationships and spreading the word at the grassroots level. LFA PR can develop a thoughtful and effective strategy.
Communications and media training: LFA PR can customize training to get everyone singing from the same song sheet, from employees to board members to senior leadership. And, we make camera-ready even the most reluctant spokesperson to ensure that your message gets delivered.
Marketing materials: LFA PR makes those 'key messages' real by creating brochures, web content, fact sheets and other materials that your audiences will actually read and use.
Event planning/management: Big or small, successful events require careful planning, creative ideas and excellent execution, all of which LFA PR provides.
Client list
A sampling of LFA PR's work:
Arthouse Chicago
Developed strategic communications plan for launch of boutique realty firm; provided communications and social media training for staff; created and distributed media materials in support of launch events.
The Chicago Community Trust
Managed media campaigns for multiple Trust initiatives and events, including CAFLS, Nuestro Futuro, Springboard Foundation and board announcements.
Community Media Workshop
Provided media outreach for release of “The NEW News: Journalism We Want and Need”
First Trace Communications/
Gift of Hope Organ & Tissue Donor Network
Managed 2008 and 2009 media campaigns, garnering more than two dozen media placements for Gift of Hope African American Task Force's Organ Donor Awareness Month programs
Gary Comer Youth Center
Conducted media outreach for Gary Comer College Prep high school ground breaking and Rooftop Crops program, garnering print and broadcast media placements
Healthcare Foundation of Northern Lake County
Drafted press release announcing grants. Media placements include: Lake County News-Sun
Healthy Schools Campaign
Provided message strategy consulting for policy and media events; delivered media training for high school culinary students; and managed marketing/media campaign for October 2009 Cooking Up Change event, which resulted in more than a dozen media placements, including:
Chicago Tribune
ABC 7 Chicago
Chicago Sun-Times
Katera Collection
Developing strategic communications plan and leading traditional and new media outreach campaigns for spring/fall 2010 lines.
The Lake County Community Foundation
Directed media campaign to publicize millionth dollar in grants, garnering multiple community media placements
LEARN Charter School Network
Provide strategic communications consulting for 2010 student recruitment campaign
LM Strategies Consulting/
W.K. Kellogg Foundation-Cultures of Giving
Authored series of profiles for Kellogg Foundation's Cultures of Giving initiative
Logan Square Chamber of Commerce
Managed 2008 and 2009 Harvest Dinner events, which included overseeing event planning, coordinating volunteers and leading day-of-event activities.
Marina Franklin, comedian
Publicized comedian’s appearances at inaugural TBS Network’s “Just for Laughs” Chicago comedy festival, resulting in multiple media placements
Multilingual Chicago
Developed marketing plan/managing media outreach for grand opening of Logan Square language school, fall 2009; provided social media and marketing coaching to staff.
Terry’s Livery Service
Developed marketing materials for transportation company
VenusZine
Conducted media outreach announcing new editor-in-chief
Arthouse Chicago
Developed strategic communications plan for launch of boutique realty firm; provided communications and social media training for staff; created and distributed media materials in support of launch events.
The Chicago Community Trust
Managed media campaigns for multiple Trust initiatives and events, including CAFLS, Nuestro Futuro, Springboard Foundation and board announcements.
Community Media Workshop
Provided media outreach for release of “The NEW News: Journalism We Want and Need”
First Trace Communications/
Gift of Hope Organ & Tissue Donor Network
Managed 2008 and 2009 media campaigns, garnering more than two dozen media placements for Gift of Hope African American Task Force's Organ Donor Awareness Month programs
Gary Comer Youth Center
Conducted media outreach for Gary Comer College Prep high school ground breaking and Rooftop Crops program, garnering print and broadcast media placements
Healthcare Foundation of Northern Lake County
Drafted press release announcing grants. Media placements include: Lake County News-Sun
Healthy Schools Campaign
Provided message strategy consulting for policy and media events; delivered media training for high school culinary students; and managed marketing/media campaign for October 2009 Cooking Up Change event, which resulted in more than a dozen media placements, including:
Chicago Tribune
ABC 7 Chicago
Chicago Sun-Times
Katera Collection
Developing strategic communications plan and leading traditional and new media outreach campaigns for spring/fall 2010 lines.
The Lake County Community Foundation
Directed media campaign to publicize millionth dollar in grants, garnering multiple community media placements
LEARN Charter School Network
Provide strategic communications consulting for 2010 student recruitment campaign
LM Strategies Consulting/
W.K. Kellogg Foundation-Cultures of Giving
Authored series of profiles for Kellogg Foundation's Cultures of Giving initiative
Logan Square Chamber of Commerce
Managed 2008 and 2009 Harvest Dinner events, which included overseeing event planning, coordinating volunteers and leading day-of-event activities.
Marina Franklin, comedian
Publicized comedian’s appearances at inaugural TBS Network’s “Just for Laughs” Chicago comedy festival, resulting in multiple media placements
Multilingual Chicago
Developed marketing plan/managing media outreach for grand opening of Logan Square language school, fall 2009; provided social media and marketing coaching to staff.
Terry’s Livery Service
Developed marketing materials for transportation company
VenusZine
Conducted media outreach announcing new editor-in-chief
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